Multidimensional Evaluation and Comparative Study on International Competitiveness of Chinese and American Cultural Industries

Abstract

This paper systematically compares the international competitiveness of cultural industries between China and the United States. Construct a three-dimensional framework of industrial scale, innovation ecology and value chain positioning to reveal the structural differences between the two countries. Relying on market-oriented capital circulation and technology-driven, the United States dominates high value-added links such as creative research and development, forming a closed-loop system from innovation to global income. China has scale advantages in the field of processing and manufacturing, but it faces the imbalance of innovation factor allocation and the limitation of cultural symbol dissemination efficiency, and the industrial chain stays in the middle and low-end position. The study points out that the institutional differences between market-driven and policy-oriented constitute the essence of competition division. China needs to optimize the institutional environment to activate the innovation ecology, promote the industry from scale expansion to a compound mode of original capability and global resource allocation coordination, and realize the high-end breakthrough of cultural value chain and systematic strengthening of national soft power.