Volume 1, Issue 1

The Impact Mechanism and Strategy Analysis of Green Consumption Behavior of Chinese Residents under the Dual Carbon Target

Abstract: Consumption is the terminal of carbon emissions, and achieving the "dual carbon" goal cannot be achieved without the joint efforts of consumers. In the context of actively promoting energy conservation, environmental protection, green and low-carbon sustainable development in the whole society, green development is one of the five development concepts in China. Promoting green economic development and improving residents' green consumption level are of utmost importance. How residents, as consumers, can improve their level of green consumption is an urgent issue that needs to be addressed. This article is based on the theory of planned behavior and embeds an analysis of behavioral externalities. It elaborates on the path that residents form green consumption intentions driven by their consumption attitudes, subjective factors, and behavioral control factors, and explains the mechanism by which consumption intentions promote consumption behavior. Finally, policy recommendations are proposed to enhance the green consumption level of Chinese residents, promote green consumption behavior among residents, leverage the protective role of laws and regulations, and enhance the supply of green consumer goods by enterprises, in order to achieve sustainable economic development from the perspective of the "dual carbon" goal. Read More

Reform of Teaching Methods in Auditing: Design of Blended Online and Offline Teaching

Abstract: In the era of "Internet plus", information technology has changed the accounting environment, and the accounting profession has undergone subversive changes. In this context, the key issues that need to be addressed in curriculum and teaching reform are how to match the course content with the knowledge, abilities, and literacy of current graduates, how to use internet platforms to innovate teaching methods, reform assessment and evaluation systems, and change students' learning habits. Implement student-centered approach. The content of auditing is relatively obscure and difficult to understand. This article aims to reform teaching methods and use a blended online and offline teaching approach, in order to make students truly the main body of the classroom, improve their participation in teaching, and cultivate their ability to think independently. Read More

Research on Teaching Reform of Audit Practice and Cases Based on OBE Concept under the Background of "Internet plus"

Abstract: The implementation of talent training objectives and graduation requirements under the OBE concept depends on the teaching design and implementation of each course. In the information age, integrating "Internet plus" into the curriculum teaching design under the OBE concept is conducive to the innovation and implementation of teaching design. Based on the concept of "Internet + OBE", the course "Audit Practice and Cases" reforms teaching from the aspects of teaching design, teaching evaluation, teaching methods, etc., trying to change the "teacher centered" teaching method, the traditional "full room" teaching form of teachers, change the teaching content limited to textbooks, realize the digitalization, intelligence and grid of teaching, improve teaching efficiency, and cultivate students' comprehensive learning ability, Adapt them to the needs of economic development in the new era. Read More

Exploration of Business Model of Intangible Cultural Heritage Culture Based on Rural Revitalization Strategy: A Case Study of Fuyang Embroidery

Abstract: As an intangible cultural heritage of Anhui Province, Fuyang embroidery has strong local characteristics and aesthetic value. However, due to the transformation of modern aesthetic needs, the impact of mechanized large-scale production and other factors, the market-oriented operation of Fuyang embroidery is difficult and declined. With the party and the country's emphasis on intangible cultural heritage and the emphasis on the inheritance and innovation of intangible cultural heritage, it provides new ideas for Fuyang embroidery. Therefore, this paper explores the business model of Fuyang embroidery based on the rural revitalization strategy, from the Internet+ professional platform exhibition, digital promotion, and cultural core connotation The four aspects of financial support are discussed in order to provide a development path for the commercial operation of Fuyang embroidery and realize the connection between tradition and modernity. Read More

Research on the Mechanism of Improving the Quality of Chinese Residents' Household Financial Asset Allocation

Abstract: In recent years, China's economy is in the transition stage from high speed growth to high quality development, and the report of the 20th Party Congress puts forward the new concept of "high quality development of finance", while the family, as an important member of China's financial market, will be conducive to the high quality of China's social and financial development by improving the quality of its financial asset allocation. Financial inclusion is intended to create a fair and efficient financial market, which plays a positive role in optimizing the allocation of family financial assets. With the continuous updating of financial technology and financial services, inclusive finance can be developed rapidly, this project will use China's CHFS data to conduct empirical tests, use hierarchical analysis to define indicators from the fairness and efficiency dimensions to construct the Tobit model as well as the advanced model to analyze the enhancement mechanism of China's residents' household financial asset allocation, in order to provide some theoretical thinking for the unfair and inefficient allocation of household financial assets at present. Read More

Standardization Research on Scientific and Technological Archives Management in the Information Environment

Abstract: With the advent of the information age, characterized by the rapid development of technology and the explosive growth of information, the management of scientific and technological archives faces unprecedented challenges. As a vital carrier of scientific innovation, technological research and development, and knowledge dissemination, the quality of management of scientific and technological archives directly impacts the effective utilization of scientific resources and the advancement of innovation processes. Therefore, in the information environment, how to standardize the management of scientific and technological archives, improve management efficiency, and ensure the integrity and security of archives, has become an urgent issue. Standardization, as an important means of modern management, plays an irreplaceable role in the management of scientific and technological archives. It helps make the management of scientific and technological archives more standardized and scientific, contributes to improving work efficiency in archive management, and facilitates the sharing and dissemination of scientific and technological archives, driving scientific progress and innovation. Hence, standardization of scientific and technological archives management in the information environment is a complex and arduous task, requiring efforts from multiple aspects, including strengthening collaboration, focusing on talent cultivation, and continuously updating and perfecting the standard system. Only in this way can the full value of scientific and technological archives be realized, driving scientific progress and innovation, and contributing to the sustainable development of human society. Read More

Study on evaluation model of traffic superiority degree in Yunnan Province

Abstract: Transportation is the leading force in the development of tourism industry, and the steady growth of tourism economy plays a certain role in supporting and guaranteeing the development of transportation industry, and the two support and progress each other. However, Yunnan Province is facing a situation where the overall development of tourism economy and transportation facilities is good, but the development of transportation and tourism economy differs greatly among different prefecture-level cities and autonomous prefectures. Therefore, the evolution process, spatial distribution characteristics and the level and type of coupling and coordinated development of transportation and tourism economy in different prefecture-level cities and autonomous prefectures in Yunnan Province are analyzed. It is of great significance to grasp the inner law of the development of transportation and tourism economy between different regions and promote the coordinated development between regions. This paper evaluates and analyzes the spatio-temporal changes of traffic facility network density, trunk impact degree and location advantage degree in Yunnan Province, and evaluates the spatio-temporal changes of traffic advantage degree in Yunnan province with the comprehensive index weighted by the three. Read More

Improving The Cultivation Of Innovation Ability Of University Students Through Open Laboratories

Abstract: This paper discusses how to improve the cultivation of college students' innovative ability through open laboratories. Firstly, it introduces the concept and advantages of open laboratories, then analyzes in detail the role of open laboratories in the cultivation of college students' innovation ability, and finally puts forward specific measures to improve college students' innovation ability through open laboratories. Through the implementation of these measures, we aim to improve students' innovation and practice ability, independent learning ability, practical operation ability and comprehensive quality, in order to adapt to the demand for software engineering professionals under the background of new engineering disciplines. Read More

Research on urban ecosystem health evaluation of Yunnan Province based on principal component analysis method

Abstract: Urban ecosystem consists of environment, social culture and economy, and the health of urban ecosystem determines the quality of life of residents and is an important dependence of human life. Through the official statistics of Yunnan Province in the past five years, a number of subdivided indicators of urban data are selected and dimensionality is reduced using principal component analysis to obtain the urban ecosystem health evaluation system, which makes a comprehensive assessment of the health and development of the ecosystems in Yunnan Province and puts forward suggestions for it. The results show that the overall development of urban ecosystem health in Yunnan Province has been steadily improving over the past five years, with a balanced development in all aspects, and that the future management mode should emphasize the coordinated development of the economy and the ecological environment. Read More

Measuring the effectiveness of digital economy driving rural industry revitalization in Yunnan Province

Abstract: With the rapid development of digital technology and its wide penetration into various industries of economy and society, it has gradually become an important model of global concern in recent years. China's digital economy is playing an increasingly important role in the revitalization of rural industries. Therefore, an objective and scientific evaluation of the effectiveness of digital economy driving rural industry revitalization has important theoretical and practical significance for China's future economic development. However, in the past, most of the research on the effectiveness of digital economy driving rural industry revitalization was biased to theoretical research, and the research on how to measure the effectiveness of digital economy and rural industry revitalization was extremely rare, and there was a certain research gap. Based on previous studies on digital economy and rural industry revitalization by various scholars, this paper conducts research on the relationship between digital economy and rural industry revitalization, focusing on the rural industry revitalization in Yunnan from 2012 to 2021, and carries out analysis by means of empirical analysis through the construction of variable system. The conclusions are as follows: (1) From 2012 to 2021, the total factor productivity of rural industries in Yunnan Province is greater than 1 and is in a growing trend. Meanwhile, it can be found that the growth of total factor productivity mainly depends on technological progress. (2) Digital economy can promote the revitalization of rural industries, and through the coordinated development of digital technology and rural industries, promote the integrated development of rural industries, expand the market scale of rural industries and indirectly promote the revitalization of rural industries. Based on the above conclusions, the following political suggestions are put forward: (1) Accelerate the training of new rural industry management talents; (2) … Read More
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